Honda Named #1 Mainstream Brand in Residual Values for Third Straight Year – Four Models Named to ALG’s Annual Top Retained Value List

November 29, 2023 — TORRANCE, Calif.

• Civic, Accord, CR-V and Passport each win their segments in residual value
• Honda brand tied for most category wins across luxury and mass market
• Measured approach in release of new products, trim levels and powertrains lead to Honda success in retained value

Honda is projected to retain higher value after three years of ownership than any other mainstream auto brand according to ALG, an industry leader in forecasting new vehicle depreciation. ALG recognized Honda for continuing to deliver industry-leading value to its customers.

In addition to Honda's recognition as the Best Mass Market Brand, the Honda Civic, Accord, CR-V and Passport return to ALG's list of model level Residual Value Award winners, as these models lead the pack within their respective segments. 

• Civic: most fun-to-drive and technologically advanced Civic in the model's 50-year history received a 3rd straight ALG residual value award in the Compact Car segment.
• Accord: with a sleeker design and more advanced sporty hybrid system, the 2024 Accord earned an ALG award in the Midsize Car segment.
• CR-V: 6th-generation CR-V combines a sporty and modern interior, and an adventurous, fun-to-drive experience to earn an ALG award in the Compact SUV segment. 
• Passport: the 2024 Passport offers a top-of class combination of off-road capability and nimble on-road dynamics to win the ALG Midsize SUV 2-Row segment for the 5th year in a row.

About Honda
Honda offers a full line of clean, safe, fun and connected vehicles sold through more than 1,000 independent U.S. Honda dealers. The award-winning Honda lineup includes the Civic and Accord, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan. Honda's electrified vehicle lineup includes the Accord hybrid, CR-V hybrid, and, in the future, Civic hybrid. The Honda Prologue SUV, Honda's first volume battery-electric vehicle, will join the lineup in 2024.  

Honda has been producing automobiles in America for over 40 years and currently operates 18 major manufacturing facilities in North America. In 2022, more than 99% of all Honda vehicles sold in the U.S. were made in North America, with more than two-thirds made in America, using domestic and globally sourced parts.

More information about Honda is available in the Digital FactBook.

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